Showing posts with label New Jersey Breweries Lew Bryson Mark Haynie. Show all posts
Showing posts with label New Jersey Breweries Lew Bryson Mark Haynie. Show all posts

Friday, December 2, 2011

Time for a second round?


Could New Jersey Breweries, the guidebook to the Garden State's craft brewing scene, be in line for a second edition?

Maybe so.

That idea is being floated to the publisher, Stackpole Books, says Mark Haynie, who with co-author Lew Bryson, wrote the 148-page region-by-region look at the pub and production brewers of the state.

With good reason.

A lot has changed on the state's beer landscape since the book landed on the shelves during the summer of 2008. Not only have the ranks of homegrown craft brewers swelled, but industry trends have shifted, with the notion of small-batch brewing taking on a new meaning, and growlers of take-home beer no longer existing as the province of brewpubs and breweries. Then there's the matter of the state's bar owners gravitating to and embracing craft beer in general, adding taps and putting on beers that were unimaginable a few years ago.

At the time New Jersey Breweries hit print, the Garden State had just under a dozen and a half craft breweries, with the newest one being Krogh's, the Sussex County brewpub that began teaming house-brewed beers to its restaurant offerings back in 1999. Now, the brewery count numbers closer to two dozen.

The change began as a trickle, then a gush.

In 2009, Iron Hill brewpub, the Delaware-based restaurant and brewery company started in 1996 by a trio of Jersey guys, ended a decade-long drought of new breweries opening in the state. It was a homecoming that saw Iron Hill launch its eighth location in Maple Shade. (Iron Hill is poised to open its ninth location in Chestnut Hill section of Philadelphia. A second New Jersey location is also in the works.)

New Jersey Beer Company followed suit a year later as a production brewery based in North Bergen in Hudson County. This year alone, there have been three new production brewers – nano beer-maker Cape May Brewing became licensed in May, with Kane Brewing and Carton Brewing doing likewise over the summer. Meanwhile, Turtle Stone Brewing, an in-development production brewery in Vineland, is targeting a late 2011 or early 2012 opening.

Speaking of nanobreweries, the industry trend of tiny breweries serving local niche markets, took off big in the Garden State in 2011. Besides Cape May, Great Blue in Somerset County became licensed, while Flounder Brewing in Hillsborough and Tuckahoe Brewing continued to wend their way through the regulatory maze, and also looked to open soon.

But wait, there's more.

Flying Fish, the state's largest craft brewery and a Cherry Hill fixture for all of its 15 years, bought a new building in nearby Somerdale and made plans to triple its production capacity. In 2009, Flying Fish also began a well-received lineup of specialty beers. The Exit Series was referenced in New Jersey Breweries as part of the brewery's plans.

Elsewhere, Climax Brewing in Roselle Park, the state's first production craft brewer, began packaging in 12-ounce bottles in six-packs, retiring the signature half-gallon growler jugs that had long given its ales and lagers a presence in the state's bottled beer market.

Speaking of growlers, the jugs most often associated with brewpubs, started showing up as offerings from taverns and those packaged goods stores lucky enough to have licensing held over from the days of when they included a bar under their roofs.

Indeed, the Garden State is a different place for beer now, even from just three years ago.

About the videos:
Above, Mark Haynie talks with interviewer Tara Nurin, of the women's beer group Beer for Babes, about growth in the New Jersey craft brewing industry. Below from 2008, New Jersey Breweries co-author Lew Bryson talks about the book's release.

Wednesday, July 30, 2008

Reminder



Lew Bryson and Mark Haynie will be at J.J. Bitting brewpub in Woodbridge on Friday for their first Garden State appearance to support their just-released book, New Jersey Breweries. Look for 'em from 5-8 p.m. or so.

If you miss that appearance, they’ll be at the Tun Tavern in Atlantic City 1-4 p.m. on Saturday. The actual kickoff for the book promotion was last Sunday at the Grey Lodge in Philly, a few books sold and some elbows bent in slĂ inte and salut!

Lew, whose other pursuits are writing for a CondeNast mag, his blog and web site (not to mention his staring contest with the Pennsylvania Liquor Control Board) was kind enough to take some time and talk about New Jersey Breweries in an on-camera at The Ship Inn in Milford on Tuesday, a trip that’s not too far – but also not a run to the corner grocery – from his home in Pennsylvania.

If you’ve wondered why just about every corner of the mid-Atlantic region has had its breweries showcased by Stackpole Books except New Jersey – land where the drive-in theater was born, the home of Thomas Edison, heck, the place where George Washington scored a win to make the post season in that armed dispute we call the American Revolution – well Lew has some answers.

Lew's an affable guy with a hearty laugh and an appearance that vaguely resembles James L. Brooks (one of the subversively creative minds that jump-started TV comedy with The Simpsons all those years ago, and who grew up in Hudson County, by the way). Lew and Mark, who's from Somers Point down in Atlantic County, have been on the beer scene in the New Jersey-Philadelphia area (and, for Lew, the rest of Pennsylvania) pretty much since the region caught the craft beer wave. They know their worts-worth.

A word about the brewery books …
They aren’t instant books, done by some trend-sniffing writer who parachutes in, takes a few notes and beats a retreat to his desk to bang out a requisite number of pages to make the publication look viable and sell a boatload of copies, get rich and move to Hawaii.

It’s more like there’s a lot of legwork, some of it inconvenient and not exactly budget friendly; there's time away from family, whether on the road or in that headspace that shoves out all extraneous voices so some serious writing can be done. And the dividends come less from sales, but more from the satisfaction of accomplishment, bragging rights and, if you’re into craft beer, maybe a sense of duty to the movement.

So, support the book, go to a signing, buy a copy and have a beer, or two. You’re also helping to raise the profile of the good beer brewed in the Garden State.

Postscript: A special thanks to The Ship Inn for letting us use their space for the video. (By the by, if you board the Ship any time soon, we do recommend the Black Death stout. Take some home; we did.)

Friday, February 8, 2008

Got you covered

While paging through some of the beer sites we normally check, we happened up this image.

It's the cover art of the New Jersey beer compendium Lew Bryson and Mark Haynie are making progress toward putting into your hands.

(We gave it the Apple iWeb-reflection Photoshop technique, which, yes, we're a fan of. And to think, just a mere seven or eight years ago adding scan lines over images was all the rage.)

As we noted earlier this week, and as Lew says on his blog, publication is still targeted this August.